The year 2020 changed the world of business forever. The global pandemic forced shops to close, events to cancel, and traditional marketing methods to pause. But one thing didn’t stop — the internet. Businesses that had a website thrived, while those without an online presence struggled to survive.
The Shift to Online
When people couldn’t visit stores, they went online. From groceries to clothing to professional services, the first stop was Google. If your business wasn’t online, customers simply couldn’t find you.
Why a Website Became Essential in 2020
- 24/7 Availability – Unlike a physical store, your website is always open.
- Credibility & Trust – Customers trust businesses with professional websites more than those relying only on social media pages.
- E-Commerce Boom – Online shopping became the norm, making websites the primary sales channel.
- Customer Connection – Blogs, live chat, and contact forms kept businesses connected when face-to-face wasn’t possible.
- SEO Advantage – Websites ranking on Google brought in new leads every day.
Mobile-First Experience
By 2020, most people were browsing from mobile devices. Businesses needed responsive, mobile-friendly websites to ensure every visitor had a smooth experience.
Security Matters More Than Ever
With more people transacting online, website security became a top priority. SSL certificates, HTTPS, and data protection were no longer optional — they became a business necessity.
The Future is Digital
2020 was a wake-up call: going online is not a choice, it’s a survival strategy. Businesses with websites not only survived the pandemic but also set themselves up for long-term growth.
If you’re still waiting to build your website, now is the time. At MacVision, we help businesses create modern, mobile-friendly, and SEO-ready websites that grow with them.